‘Strange Volitions’: Noemi Klein Epoch 5

16-05-13 / no comments

On Thursday 23 May, START launches the next chapter of Noemi Klein’s ever-evolving jewellery story. Drawing on a rich history of ocular symbolism and iconography, ‘Epoch 5: Strange Volitions’ is a collection that we’ve certainly had our eye on for sometime, and we can’t wait to give you the opportunity to feast yours on some truly expressive and impressive jewels.

Noemi Klein Epoch 5

Noemi Klein hails from the West German countryside. Moving away from this pastoral idyl to relocate to East London as a jeweller in 2000, Klein remains transfixed by the natural environment. In London, Klein looks at nature from a distance, creating pieces that captivate with their great subtlety and abstract beauty. For ‘Epoch 4: Underwater Constellations’, Klein plumbed the depths of the ocean floor to update her continual turn to nature. Epoch 4 focuses on the organic detailing of endo- and exoskeletal elements from crustaceans and other deep sea creatures, forging compelling jewels and challenging our conception of the mundane.

Noemi Klein Epoch 4

For ‘Epoch 5: Strange Volitions’, Klein continues to use her unique mind’s eye to comment imaginatively on the notion of vision itself. The collection combines the sensory fragility of the eye with the sharp physicality of the material world that Klein has been drawing on for her collections so far. For Klein, the eye is redolent of the early twentieth century Surrealists, inducing feelings of peculiar disembodiment and detachment. Joining forces with photographer Alexander Binder, who shares her passion for the abstract and surreal, Klein presents a collection of dreamlike forms with considered, microscopic detailing. The artisanal workmanship of carving and casting that makes Klein’s pieces so eye-catching is, quite rightly, at its height in this very ocular collection.

Noemi Klein Epoch 5

Sneak a peek at ‘Epoch 5: Strange Volitions’ at START on Thursday 23 May at 18.00. Enjoy a drink with us and the designer herself. We’ll also be giving you the chance to win a standout piece from this awe-inspiring collection. For more information, visit our Facebook Event. See you there!

In the meantime, take a look at Noemi Klein Epoch 4 here.

New Brand Alert: Rachael Ruddick /

13-05-13 / no comments

Rachael Ruddick Tangerine Tie Dye Suede Global Traveler Bag

In 2008, Rachael Ruddick founded her eponymous label, individually selecting unique leathers that include the most coveted skin from Australian Salt Water Crocodile to Sting Ray, Snake, Parrotfish & Cowhide. In our pick of blue suede studded clutches, woven leather totes and leopard print bucket bags, START highlights that the Rachael Ruddick bag is elegant, modern and, more importantly, easily interpreted by individual style.

Shop Rachael Ruddick

New Brand Alert: Cécile /

08-05-13 / no comments

Launched for SS13, London-based Cécile is all about high impact T-shirts that work with your wardrobe, enhancing your best basics be they a classic leather biker jacket or your well-worn jeans. The designers behind the label choose to remain anonymous, ensuring the focus remains on the collection, which they describe as ‘bold, luxe street’. Bearing bright motifs or witty slogans, the Cécile t-shirt is a tongue-in-cheek, playful addition to your wardrobe.

Acne Mape Leather Biker Jacket // Cutler & Gross Black Cat Eye Sunglasses // Cécile Woody Allen T-Shirt // Mawi Small Heart Crystal and Spike Earrings // Acne Skin 5 Black Skinny Jeans // Superga Rita Ora Edit Gold Low Top Sneakers // SONIA by Sonia Rykiel Black Leather Bucket Back

One of our favourite styles is the bestselling ‘Written and Directed by Woody Allen‘ t-shirt, as seen on Rita Ora and Yasmin Swell, which we’re wearing with a well-worn and loved Acne leather jacket and skinny jeans (Acne’s Skin 5′s are our undisputed winners). Punctuate a monochromatic look with bold accessories like Mawi’s statement jewels and Superga’s 2750 Cotu Classic gold sneakers (picked by the new face of Superga, Rita Ora herself) et voilá, you’re good to go!

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Spring Clean Pop Up /

29-04-13 / no comments

Fashion favourites and long standing START friends Nailgirls London are back in store this Saturday 4th May. Book your shape and paint and adorn your fingertips in this season’s hottest hues inspired by the SS13 runway shows. Not only are the Nailgirls tidying up our weather worn hands, they’re also giving you the chance to cleanse your nail polish collection. Got an old nail polish, unloved and gathering dust? Bring it into the store on Saturday and Nailgirls will swap the old for a new vegan friendly, chemical free mini polish in a straight from the catwalk colour. What could be better? We’ll tell you – all nearly new donated polishes will find a loving new home via the Give and Makeup charity, a non-profit organisation supporting victims of domestic violence.

To book an appointment call our womenswear store on 0207 729 3334 or email womens@start-london.com.

Summer Basics /

18-04-13 / no comments

Acne Hardy Stripe T-Shirt, £65 // Patrik Ervell Cream Knitted Polo Shirt, £165 // Orlebar Brown Bobby Grey Cotton T-Shirt, £55 // Maison Martin Margiela Contrast Sleeve T-Shirt, £115 // Orlebar Brown Tommy Round Neck T-Shirt, £55 // Orlebar Brown Felix White Polo Shirt, £65

We’re breathing a collective sigh of relief at START HQ today. The reason is obvious. Step outside for but a moment and you’ll feel winter’s grip is lessening and summer is finally waking up, and not a moment too soon. With this in mind it’s time to start baring arms with this season’s best t-shirts. Our favourites include Acne’s Hardy Stripe T-Shirt as seen on the SS13 Runway and Orlebar Browns classic style, Tommy, Felix and Bobby, all retailing for £65 or less, and with the freeshipSS13* code getting you FREE International and UK shipping, has there ever been a better time to stock up on summer basics?

Shop Mens T-Shirts

*Offer ends midnight Monday 22nd April